CLIENT: SCIENCE WORLD/SERVICES: Art Direction, OOH, Stunt

Science World’s ‘Made in Canada’ exhibit showcased some of the greatest Canadian inventions ever. Including the Jolly Jumper — who knew? So, to create some hype, we made the world’s biggest example. For one day only, we suspended an adult-sized Jolly Jumper inside a custom-built 18-foot high door frame and invited big babies (members of the public) to jump in for a bouncy dose of nostalgia.